{"id":2526,"date":"2019-04-13T16:27:42","date_gmt":"2019-04-13T14:27:42","guid":{"rendered":"https:\/\/www.saramompart.com\/?p=2526"},"modified":"2026-01-19T07:23:43","modified_gmt":"2026-01-19T06:23:43","slug":"importancia-del-disseny-grafic-per-empreses-negocis","status":"publish","type":"post","link":"https:\/\/www.saramompart.com\/ca\/importancia-del-disseny-grafic-per-empreses-negocis\/","title":{"rendered":"El disseny gr\u00e0fic per a empreses\u2026 per qu\u00e8 \u00e9s important?"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\">Per qu\u00e8 el disseny gr\u00e0fic \u00e9s important per a les empreses?<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c9s una de les preguntes que actualment \u00e9s m\u00e9s que coneguda per\u00f2 que, encara no s\u00e9 per quina misteriosa ra\u00f3, hi ha empresaris que no acaben de veure amb claredat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La q\u00fcesti\u00f3 \u00e9s que no \u00e9s solament \u201cimportant\u201d, sin\u00f3 que el paper del disseny gr\u00e0fic en les empreses \u00e9s C R U C I A L.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Nota Important<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Si has entrat a llegir aix\u00f2, possiblement ja ets dels empresaris que vol evolucionar, canviar i millorar resultats.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>No deixis de seguir llegint per\u00f2, aix\u00f2 s\u00ed, en qualsevol moment pots&nbsp;<a href=\"https:\/\/www.saramompart.com\/contacte-contacto\/\" target=\"_blank\" rel=\"noreferrer noopener\">contactar amb mi<\/a>&nbsp;per consultes de tota mena sobre el disseny gr\u00e0fic. Tamb\u00e9 pots anar directament a aquest punt:&nbsp;<a href=\"https:\/\/www.saramompart.com\/importancia-del-disseny-grafic-per-empreses-negocis\/#disseny-grafic-per-a-empreses-que-puc-fer\">Qu\u00e8 puc fer com a dissenyadora gr\u00e0fica per a la teva empresa?<\/a><\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">Estem vivint una \u201crevoluci\u00f3\u201d a molts nivells<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">La poca valoraci\u00f3 de tasques tecnol\u00f2giques i de moltes professions t\u00e8cniques, l\u2019intrusisme deslleial en la majoria de sectors, el desprestigi d\u2019algunes empreses i PIMES, la caiguda en picat de \u201cnegocis de tota la vida\u201d\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La situaci\u00f3 actual \u00e9s desbordant i se\u2019ns \u201cintenta menjar\u201d a tots.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Empreses grans o petites, aut\u00f2noms, professionals lliberals o freelance, cap negoci est\u00e0 cobert sota un paraigua davant de l\u2019allau de pluja i neu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hem d\u2019estar en la cresta de l\u2019onada per a no ofegar-nos en el \u201cgegant mar de la compet\u00e8ncia\u201d.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I com ho fem aix\u00f2? D\u00f3na una ullada al seg\u00fcent par\u00e0graf per tal de deixar alguns aspectes m\u00e9s clars.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">Qu\u00e8 pot fer el disseny gr\u00e0fic per a les empreses?<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c9s just en aquest punt, on la funci\u00f3 del disseny gr\u00e0fic per a empreses juga el seu millor paper.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ja no \u00e9s excusa estar o no en grans ciutats com Barcelona. Qualsevol empresa o negoci ha de treure el m\u00e0xim suc i optimitzar la seva diferenciaci\u00f3, i precisament a trav\u00e9s del disseny gr\u00e0fic \u00e9s la forma id\u00f2nia de portar-ho a terme.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">La teva empresa ho fa b\u00e9\u2026 per\u00f2 tamb\u00e9 ha de comunicar b\u00e9<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">La prioritat ha de passar per comunicar correctament i eficientment la vostra professionalitat com a empresa. Donar-ho a con\u00e8ixer a un p\u00fablic objectiu que: cada vegada \u00e9s m\u00e9s exigent, dia a dia compara tarifes, disposa d\u2019eines per a localitzar f\u00e0cilment i r\u00e0pidament el que necessita al millor preu\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El disseny gr\u00e0fic li confereix una \u201ccara\u201d i una \u201cpresentaci\u00f3 visual\u201d a les empreses i professionals.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">Treu partit del disseny gr\u00e0fic, conjuntament amb la tecnologia<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">A mesura que l\u2019avan\u00e7 tecnol\u00f2gic ens embolcalla cada dia, augmenta tamb\u00e9 la import\u00e0ncia del disseny gr\u00e0fic impactant i de qualitat. Es fa cada vegada m\u00e9s i m\u00e9s valu\u00f3s per a qualsevol empresa o negoci.<br>Sense dubtar-ho, la comunicaci\u00f3 que s\u2019aconsegueixi transmetre amb el disseny ser\u00e0 la que els clients rebin, dirigint-los a optar o no per uns serveis o productes en concret. Determinaran fins a quin punt el client posa tota la seva confian\u00e7a en una empresa o professional.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">Un poder\u00f3s \u201cmix gr\u00e0fic\u201d per a les empreses<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Per a aix\u00f2, els dissenyadors gr\u00e0fics tenim la capacitat de crear un \u201cmix\u201d entre art i funcionalitat, sempre amb un objectiu clar, centrat i ben delimitat. Tot plegat dirigit a un target espec\u00edfic.<br>El disseny gr\u00e0fic no deixa de ser un encreuament de camins: comunicaci\u00f3, psicologia i art interactuen per a aconseguir una fi comuna i una simbiosi total.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">Qu\u00e8 poden fer els dissenyadors gr\u00e0fics per les empreses?<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">En l\u2019actualitat, un dissenyador gr\u00e0fic aplica el seu talent en comunicaci\u00f3 visual, per tal de cobrir totes les esferes i facetes de la vida humana. Tota aquesta tasca engloba aplicacions gr\u00e0fiques com:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Disseny de logotips, imatge corporativa i identitat d\u2019empreses<\/li><li>Il\u00b7lustraci\u00f3<\/li><li>Disseny editorial general<\/li><li>Tipografia<\/li><li>Disseny de fullets i cat\u00e0legs<\/li><li>Disseny de p\u00f2sters<\/li><li>Anuncis publicitaris<\/li><li>Embalatge<\/li><li>Disseny web i apps<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">L\u00f2gicament, totes elles en funci\u00f3 de les capacitats, coneixements i experi\u00e8ncia de cada professional del disseny gr\u00e0fic: no tots som bons en el mateix. Cadascun de nosaltres desenvolupa i creix en el que realment li agrada o \u00e9s bo dissenyant.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En qualsevol cas, la finalitat dels dissenyadors gr\u00e0fics per a empreses \u00e9s cobrir un objectiu espec\u00edfic o varis, sempre usant les t\u00e8cniques de l\u2019art+disseny.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">I jo? Com a dissenyadora gr\u00e0fica qu\u00e8 puc fer?<\/h4>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Si la teva empresa \u00e9s de nova creaci\u00f3\u2026&nbsp;hi ha infinitat de dissenys al teu abast, amb els quals et podr\u00e9 ajudar de forma molt professional:<\/strong><\/h5>\n\n\n\n<ul class=\"wp-block-list\"><li>Creaci\u00f3 de zero del disseny de logotip per a empresa.<\/li><li>Dissenys f\u00edsics impresos, tals com cat\u00e0legs, flyers promocionals, d\u00edptics i tr\u00edptics, entre d\u2019altres. Siguin promocionals o de producte, qualsevol pe\u00e7a impresa encara juga un paper important per a la teva empresa.<\/li><li>Disseny de fullets i cat\u00e0legs digitals. La visualitzaci\u00f3 dels teus serveis i\/o productes, via internet o digitalment, \u00e9s un valor afegit \u201cestrella\u201d que potencia el \u201cCall-To-Action\u201d. Tamb\u00e9 facilita la difusi\u00f3 de la informaci\u00f3 i contingut rellevant per al bon funcionament inicial del teu negoci.<\/li><li>Disseny de p\u00f2sters, anuncis publicitaris, banners web, roll-ups, estructures publicit\u00e0ries de gran format\u2026<br>Disseny d\u2019embalatge. Si tens productes de gran consum i vas a un target final de mercat, no cal que et recordi la import\u00e0ncia de tenir bons dissenys de <a href=\"https:\/\/www.saramompart.com\/diseno-packaging-etiquetas-cajas\/\" target=\"_blank\" rel=\"noopener noreferrer\">packaging<\/a>, oi?<\/li><li>Disseny web i apps. Ni menci\u00f3 faig sobre el fet de gaudir d\u2019un lloc web d\u2019empresa que sigui informatiu, corporatiu, amb la m\u00e0xima usabilitat i el menys nombre de \u201crebots\u201d. I per descomptat, un bon SEO i SEM \u00e9s imprescindible, si la idea que tens \u00e9s d\u2019adquirir clients des del web.<\/li><\/ul>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Si ja tens una empresa que rutlla fa anys\u2026&nbsp;segur que voldr\u00e0s millorar-ne la imatge.<\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">Aix\u00ed doncs, a m\u00e9s de tot els serveis llistats anteriorment, et proposo uns dissenys i optimitzacions que ben segur et s\u00f3n interessants, tals com:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Re-disseny de logotips (imatge corporativa existent). Actualitza\u2019t! Regenera la teva empresa i el logo. En molts casos, empreses que funcionen fa d\u00e8cades, no disposen del seu \u201clogotip digitalitzat\u201d o el tenen desfasat. Aix\u00f2 implica inevitablement una limitaci\u00f3 t\u00e8cnica grand\u00edssima. Cap empresa o negoci es pot permetre avui dia cap limitaci\u00f3, no creus?<\/li><li>Millorar la teva imatge corporativa. Amb nous dissenys de fulls de factura i\/o pressupost, o b\u00e9 fulls d\u2019informes o fulls de carta, disseny actual de les teves carpetes d\u2019empresa, sobres americans (si \u00e9s que encara n\u2019utilitzes). Aquests s\u00f3n alguns dels dissenys d\u2019empresa importants.<\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">RESUM<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Recorda que l\u2019actualitzaci\u00f3 del teu material d\u2019empresa \u00e9s una eina d\u2019incalculable valor. Els teus clients t\u2019ho reconeixeran. Una empresa petita, gran, mitjana amb una \u201cimatge pobra\u201d t\u00e9 poca perspectiva de futur\u2026 \u00e9s dur per\u00f2 molt cert.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dit tot l\u2019anterior, no deixeu de visitar aquests enlla\u00e7os:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.saramompart.com\/logos\/\" target=\"_blank\" rel=\"noreferrer noopener\">Disseny de LOGOS<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Galeries de projectes de disseny per a empreses i negocis<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"635\" height=\"476\" src=\"https:\/\/www.saramompart.com\/wp-content\/uploads\/2020\/03\/disseny-grafic-empreses-dissenys-catalegs-empresa-logos-multinacionals.jpg\" alt=\"Disseny gr\u00e0fic per a empreses i multinacionals\" class=\"wp-image-2528\" srcset=\"https:\/\/www.saramompart.com\/wp-content\/uploads\/2020\/03\/disseny-grafic-empreses-dissenys-catalegs-empresa-logos-multinacionals.jpg 635w, https:\/\/www.saramompart.com\/wp-content\/uploads\/2020\/03\/disseny-grafic-empreses-dissenys-catalegs-empresa-logos-multinacionals-300x225.jpg 300w\" sizes=\"(max-width: 635px) 100vw, 635px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Per qu\u00e8 el disseny gr\u00e0fic \u00e9s important per a les empreses? \u00c9s una de les preguntes que actualment \u00e9s m\u00e9s que coneguda per\u00f2 que, encara no s\u00e9 per quina misteriosa ra\u00f3, hi ha empresaris que no acaben de veure amb claredat. La q\u00fcesti\u00f3 \u00e9s que no \u00e9s solament \u201cimportant\u201d, sin\u00f3 que el paper del disseny [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2528,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[107,115],"tags":[217,219,218,221,225,224,220,222,223],"class_list":["post-2526","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles-en-catala","category-disseny-grafic-per-a-empreses","tag-disseny-grafic-a-mida-per-empreses","tag-disseny-grafic-empreses","tag-disseny-grafic-per-a-empreses-i-petits-negocis","tag-disseny-grafic-per-empreses","tag-disseny-grafic-personalitzat","tag-dissenyadors-grafics-barcelona","tag-dissenyadors-grafics-per-empreses","tag-empresa-disseny-grafic","tag-empreses-disseny-grafic"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Disseny gr\u00e0fic per a empreses. Per qu\u00e8 \u00e9s important el disseny gr\u00e0fic?<\/title>\n<meta name=\"description\" content=\"Disseny gr\u00e0fic per a empreses. Per qu\u00e8 \u00e9s important el disseny gr\u00e0fic per a la vostra empresa o negoci? Cat\u00e0legs, imatge i disseny corporatiu, futllets...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.saramompart.com\/ca\/importancia-del-disseny-grafic-per-empreses-negocis\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Disseny gr\u00e0fic per a empreses. Per qu\u00e8 \u00e9s important el disseny gr\u00e0fic?\" \/>\n<meta property=\"og:description\" content=\"Disseny gr\u00e0fic per a empreses. Per qu\u00e8 \u00e9s important el disseny gr\u00e0fic per a la vostra empresa o negoci? 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